Are you marketing effectively through your web site?  Through Linked In?

How do you know?

Successful Consultants have credibility, exposure, and they get results.  How do you want your web site and Linked In to help you achieve this kind of success?  If you are successful already, do you want to kick it up a notch?  You understand that the internet offers tremendous opportunities.  How do you take advantage of this potential?

Join Patrick Schwerdtfeger for our information packed webinar on December 11, 2009 at 8:30 AM PST, and learn a step-by-step tactical execution for engineering consultants to jump-start their online identities.  This workshop will cover what you need to know to build an effective website, establish credibility on the internet, tap into existing online conversations, and leverage the LinkedIn social media platform.

Webinar Agenda
Patrick Schwerdtfeger will teach you exactly what you need, in the right order, to have a website and LinkedIn presence to achieve your online credibility, exposure, and results.  This webinar is not for the faint-at-heart - it is for the specialized consultant who wants a detailed roadmap  for success on today's social internet.

• Introduction - The world has changed
• Websites vs. LinkedIn vs. Blogs  - which is better, how, and why
• Build a killer website / Linked In profile / Blog without spending a penny
• 3 questions your website must answer for a visitor within 5 seconds
• 3 critical cornerstones of an effective website
• Expand the frame - think bigger about your business
• Leverage LinkedIn to secure new business fast
• Blatantly unfair tricks to dominate the blogospere
• Conclusion - seize the opportunity 

Optional Pre-Work

• Review your web site and how it works for you
• Create a basic profile on LinkedIn
• Read pages 1-67 of Webify Your Business, Internet Marketing Secrets for the Self-Employed by Patrick Schwerdtfeger (Amazon).  ***At no charge, CNSV will Priority Mail a copy of Patrick's book to the first 25 who register to attend this webinar.***

Upon completion, attendees will:

1. Understand how web design supports increased business
2. Understand the reason blogs have become so powerful
3. Discover tools to build powerful websites for free
4. Know how to capture the attention of website visitors in seconds
5. Know the essential elements all successful websites have
6. Know simple tricks to establish credibility on your website
7. Know how to get links from powerful blogs without anyone's help
8. Know how to communicate with precision using the LinkedIn platform

Handouts (by Email):

• PowerPoint handouts (just before the webinar)
• Exercise material handout – A PDF (just before the webinar)
• Post seminar reading list

Testimonials for Patrick  from previous speaking engagements:

“Patrick tells it like it is: a down-and-dirty step-by-step practical guide for anyone.”

“Patrick did an exceptional job presenting an incredibly generous amount of information. He made the steps for utilizing Social Media to promote my business very clear and do-able."

“Patrick's knowledge and presentation is exceptional. His topics cover real world solutions which can be applied immediately. "
  

About the Speaker
Patrick Schwerdtfeger has written two books; “Webify Your Business, Internet Marketing Secrets for the Self-Employed” and “Make Yourself Useful, Marketing in the 21st Century.”  His educational podcasts have been downloaded over 50,000 times and he has spoken at conferences around the world.

Patrick has been quoted in the Associated Press, Advertising Age, and several newspapers.  He has been a featured guest on various radio stations including “Here and Now” on National Public Radio (NPR) and “Authors Unscripted.”

Format:
Webinar - You can participate in our special webinar by purchasing your ticket above.  Participants will see PowerPoint slides on their PC screens.  You will hear real-time audio from the presenter through your PC speakers or headset.  You may ask questions via text chat. Questions during the webinar are encouraged.

Part II is planned as a Webinar for Patrick to present in early 2010.

Notes: 
1. Registration closes on December 10 at 5PM PST.
2. You will be sent instructions on how to participate in the webinar prior to the webinar.
3. The webinar will end promptly at 12:30PM PST 

Refund policy:  You may request a refund up to 3 days before the event.  Click here to request a refund.

This webinar is the 3rd in the Marketing Series of the CNSV Consulting Practices Program organized by the IEEE Consultants' Network of Silicon Valley (IEEE-CNSV) to help its members advance their skills during these difficult times.

This event is co-sponsored by the Santa Clara Valley Section of IEEE and the IEEE-Consultants' Network of Silicon Valley (IEEE-CNSV).